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Saturday, July 10, 2010

Day Care Marketing Plan

The Toddler Warehouse



Executive Summary

The Toddler Warehouse is a full-service child care/development facility that cares for toddlers from age three to five. The Toddler Warehouse will be concentrating on the upper end of the market, two income professional parents. These personally ambitious parents are typically eager in terms of their children's development and are willing to pay to have their children attend the best facilities.

Through specialized training of the support staff and innovative learning systems, The Toddler Warehouse is cutting edge in terms of child development. This curriculum, coupled with a custom designed facility and a low teacher/student ratio ensures a top-shelf service for the children and the parents.

The Toddler Warehouse expects to become profitable by month 11, and has projected $43,000 as the revenue for year three.

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